After spending six days at the last Sundance Film Festival in Park City, here’s my promise: This article won’t waste time on the past or projecting the future. Like many fun things, nostalgia can be toxic — and we’ll find out about Boulder soon enough.
I want to tell you about changes I saw in real time. Yes, Sundance had the first bidding war in forever. This also was the first Sundance where not only were acquisitions slow, but also no one was surprised. And creators came to the festival not because brands hired them but because they wanted to be part of it.
