The Cannes Film Market is launching Village Innovation, a new venue dedicated to technology and innovation in the film industry.
The venue will bring together the bulk of activities from Cannes Next, the market’s flagship program dedicated to innovation in the film industry, as well as activities stemming from the all-new Immersive Market which revolves around XR and immersive professionals.
Panels and demos will focus on generative AI, live virtual production demonstrations and content showcases. Some major tech players and startups are expected to attend and will be announced at a later stage




