Author name: Mark It

Call it the Kneecap effect. Rich Peppiatt’s raucous Irish-language comedy drama racked up an impressive $2.7m in UK and Irish ticket sales for Curzon and Wildcard when it was released in August 2024. Now UK independent film distributors are striking…

Pre-show advertising in cinemas is a key revenue driver that significantly contributes to operators’ bottom lines. As the cinema industry evolves—diversifying its offerings to meet changing audience expectations—cinema advertising must also adapt to stay relevant and competitive. Embracing digital solutions,…

This story was originally published on The Spinoff. What’s all this then?  This morning the Ministry for Culture and Heritage released its draft proposed changes to media and screen industry legislation in Aotearoa. “We now live in a time where…

Well, it’s happening. If you have a “basic” Netflix plan (previously the cheapest option at $10.99 per month) you’re about to be hit with ads for the first time – or hit up for more money if you want to…

In November, a new type of content studio, Promise, was launched. Backed by high-profile investors, including producer Peter Chernin, Promise announced at its outset that it aimed to produce film and TV series by incorporating generative artificial intelligence tools into…

Last year I published a study which showed that sex on screen has declined by almost 40% over the past quarter-century. At the time, I was asked whether we could see a comparable decline in levels of romance or if…

Thousands of people have gathered at Auckland’s Civic Theatre for the New Zealand premiere of the much awaited film, Tinā. Directed by Miki Magasiva, the film was set in the immediate aftermath of the Christchurch Earthquake in 2011, and focused…

This documentary captures a key moment in the rebirth of Kiwi cinema: director Roger Donaldson and his small crew shooting breakthrough 1977 film Sleeping Dogs. A trip to the Cannes Film Festival had inspired Donaldson and mate Ian Mune to…