Author name: Mark It

This story was originally published on The Spinoff. All I wanted was to watch Bridget Jones’s Diary. A few months ago, in the throes of the build-up to Bridget Jones 4: Mad About the Boy, I wished to exercise my…

The Australian TV sector is alert but not alarmed, with production falling from historic highs, exec-level shuffles slowing the content pipeline and overseas jitters finally reaching our shores. But Australian stories are still resonating with international audiences and many of…

Back in the time of Covid, Aotearoa ‒ widely accepted as a global safe haven ‒ was savouring a boom in screen production, with workers describing a golden era and an abundant supply of jobs. “During Covid, you could walk…

Leading Hollywood agency CAA issued a statement rejecting OpenAI‘s video model Sora 2, which has sent shockwaves through the industry for allowing users to create clips using copyrighted IP. “CAA is unwavering in our commitment to protect our clients and…

A Kiwi director feared his award-winning South Island-shot film would be wiped by airport security scanners before it was processed. Arthur Gay – whose new short film When the Geese Flew premiered in Cannes, France, earlier this year – had to travel…

Ireland will receive an uplift in VFX tax relief, at a 40% rate as an enhancement of the Section 481 tax credit outlined in today’s (October 7) government budget.  The relief is eligible for productions with a minimum of €1m…

There’s no arguing the use of artificial intelligence in film-making is getting a bad rap. Last week’s unveiling of Hollywood’s first AI “actress”, Tilly Norwood, generated howls of protest from actors’ unions across the UK and US, where the industry…

Tilly Norwood was only the beginning. FastStream Interactive, a group that designs tech for interactive TV channels, on Tuesday unveiled its new line of AI-generated TV presenters. The computer-generated images will be placed on FastStream’s interactive TV music channel, ROXi,…

As Lesli Linka Glatter departed the top member post at the Directors Guild of America, she gestured toward some of the union’s unfinished business. “There is still so much to do,” the outgoing union president wrote in a final note…

The Motion Picture Association on Monday called on OpenAI to take “immediate action” to fix the copyright opt-out system on Sora 2, as knockoff videos proliferate online. The MPA issued its first comment on the situation since the release of…