One month ago, heading into the 2024 Sundance Film Festival, the most anticipated title for buyers was not necessarily the action-adventure anthology with Pedro Pascal (Freaky Tales) or the Kristen Stewart-fronted post-apocalyptic love story (Love Me). It was Dídi, a coming-of-age film about a 13-year-old in the Bay Area from a first-time feature director with no notable U.S. stars. It quickly landed a deal with Focus Features, while films with shinier stars and higher concepts are still in negotiations for deals.
The U.S. has long been known as the great arbiter of “bigger is better.” But being risk-averse, given current economic conditions and industry trends back home (Disney, Paramount Global, Amazon MGM, and others are currently undergoing layoffs), may, says one U.S. buyer, “no longer mean getting a massive star or big director — it means costing less.” Yet, internationally, the mandate seems to be business as usual, at least where theatrical is concerned.
