Dan Löwenstein started making microdramas in early 2024 and has now made over 20 vertical series. With the traditional biz laser-focused on all things micro – fueled by bullish analyst forecasts – Löwenstein gives Deadline a director’s eye view on microdrama and tells us he’s planning to launch his own app.
The learning curve was steep after Löwenstein was offered his first microdrama gig. “I went into prep on the script and then the next day we were shooting,” he remembers. Fast-forward to late 2025 and he is, in microdrama terms, a veteran, with buzzy projects such as Pride and Prejudice and big hits including The Mafia’s Obsession under his belt.
