In just 18 months, the Auckland-based YouTube channel has gone from working from home and out of cafes to a brand new multi-million dollar studio. Sam Brooks asks the trio how they pulled it off, and what they’re planning to do with it.
On December 4, a video called “The most useless customer ever” was uploaded by New Zealand based filmmakers Viva La Dirt League to YouTube. It’s a comedy sketch, very much in the vein of the rest of their video game adjacent humour, following a sales attendant at a store called TechTown attempting to help a dishevelled man in a robe who wants to buy his girlfriend a present. He’s so hapless that he struggles to list not only her personality traits but even her name. However, he assumes the sales attendant will be able to help him, because she, too, is a woman. Frustrated, she has him thrown out because he is, quote: “The worst.”
